The cosmetics sector is constantly evolving, and with it, consumer expectations in terms of eco-responsibility. Consumers are increasingly aware of the environmental impact of their choices, and are keen to support brands committed to eco-responsibility.
The cosmetics sector is constantly evolving, and with it, consumer expectations in terms of eco-responsibility. Consumers are increasingly aware of the environmental impact of their choices, and are keen to support brands committed to eco-responsibility. This translates into a growing demand for environmentally-friendly products, from the choice of ingredients to the management of packaging.
However, in parallel with this evolution, the stakes and challenges linked to hygiene and contamination remain considerable in the cosmetics industry. Maintaining hygiene and preventing contamination are of the utmost importance, as the slightest failure in these areas can have serious consequences, not least for the reputation of brands with a strong identity.
The current landscape of the cosmetics market is also marked by the advent of applications such as Yuka or INCI Beauty, which analyze the composition of cosmetic products. This trend is empowering consumers, who are increasingly health-conscious and aware of the potential irritants and allergens in cosmetics…